SALES MEETING SAMAYA SS25
EXPERIENCE THE HEART OF OUR UNIVERSE
In May 2024, the Sales Meeting Samaya SS25 brought together our international agents to discover our new products for the coming years. The meeting in Annecy, in the heart of the French Alps, was marked by fruitful exchanges and a deep immersion in the world of Samaya, where innovation and passion for the mountains are intertwined.
As every year, our agents had the pleasure of rediscovering our Research and Development center, the epicenter of innovation at Samaya. Guided by our engineers, they were able to attend technical demonstrations highlighting the tests to which our products are subjected. From extreme weather resistance tests to wear simulations, every detail was carefully scrutinized. Our agents were also able to delve into the heart of our research projects, notably on our Nanovent® membrane, the fruit of the know-how we are building up year after year.
The presentation of the 2025 range of products met with great enthusiasm. It was followed by an interactive session to gather feedback from the various agents. Their invaluable observations will enable us to refine our offering. This participative approach ensures that our products perfectly meet the expectations of different markets.
Discussions also focused on in-depth analysis of consumer practices and habits in each of the countries represented. Our agents shared their knowledge of the particularities of their respective markets, testifying to the diversity of uses and habits across Europe, offering varied and enriching perspectives. These discussions helped us to better understand the expectations of our customers.
As true enthusiasts, we couldn't leave each other without enjoying moments of conviviality in the peace and quiet of the mountains, with breathtaking views over the Annécian landscape, the birthplace of Samaya. These privileged moments strengthen the bonds that unite us and the values that drive us. Together, we share the desire to explore new horizons and inspire mountain lovers the world over!
