DIGITAL & COMMUNICATION SPECIALIST (M/F)

Permanent position in Annecy to be filled as soon as possible

 

WHO ARE WE?

Based in the heart of the Alps, Samaya is a French brand of technical equipment created in 2018 by mountaineers convinced that the ideal tent had yet to be imagined.

Samaya is passionately committed to reinventing lightweight roaming and simplifying access to overnight stays in the mountains, whether for expeditions in extreme conditions or for experiences in more accessible locations.

Samaya s ambition is to help create the conditions for the elevation of the spirit. This begins with the working environment for its team, on a 1,000 m² site close to Lake Annecy.

At Samaya High Camp, Samaya brings together large, open, modern offices, a showroom, a prototyping and production workshop, a research area with a laboratory and test benches, and a young, dynamic team always ready for a trip to the mountains or a friendly get-together!

 

OUR VALUES 

- Excellence
- Creativity & Innovation
- Boldness
- Empowerment
- Respect & Cohesion 

 

THE POSITION TO BE FILLED

As Communication & Community Management Specialist, you will be responsible for the execution of our communication and community animation strategy. You will play a key role in creating and distributing engaging content, managing communities and optimizing our online and offline visibility.

 

Your tasks :

1. Content creation
- Produce a variety of editorial content (articles, newsletters, social network publications, product sheets, etc.).
- Adapt and enhance visual and multimedia content designed by the Brand Manager.
- Participate in the creation of engaging formats for the various digital platforms (tutorials, guides, etc.).
- Ensure consistency and alignment of content with the defined brand identity.

2. Content distribution
- Deploy the communication plan defined with the Brand Manager.
- Coordinate the publication and planning of content according to the editorial calendar.
- Ensure the distribution of content on the relevant platforms (website, social networks, press, etc.).
- Actively participate in the construction of Samaya media.
- Manage the distribution of content for sales teams (catalogs, product sheets, sales aids, tutorials, etc.).

3. Community animation
- Manage and animate the brand's accounts on social networks (publication, moderation, interaction).
- Engage the community and build loyalty by strengthening interaction and developing a strong bond with audiences.
- Manage the athlete team (requests, collaboration on communication campaigns, cohesion events, etc.).
- Manage the test park and sponsorship relations with ambassadors and influencers.
- Manage press relations.
- Coordinate the deployment of the company's own events strategy.
- Participate in the structuring and deployment of digital advertising campaigns (sponsorship, social ads, Google Ads).
- Support field activations and collaborative projects.

4. Reporting & Monitoring
- Monitor and analyze the performance of content and campaigns using analytical tools (Google Analytics, Meta Business Suite, etc.).
- Adjust actions according to insights and KPIs to optimize performance.
- Actively monitor trends in communication, digital marketing and community engagement.
- Identify opportunities for improvement and propose new initiatives in line with the brand's overall strategy.

 

THE PROFILE WE ARE LOOKING FOR

  • Degree in communications, digital marketing, journalism or equivalent.
  • A passion for the outdoor world and bivouacs.
  • Significant experience in a similar role, ideally in the outdoor and/or luxury sectors.
  • Expert knowledge of social network management and performance analysis tools.
  • Excellent writing skills and mastery of storytelling techniques.
  • Mastery of the basics of photo creation and video editing (Lightroom, Capture One, Photoshop, Illustrator, Adobe Premiere Pro, DaVinci Resolve, Canva) and the ability to optimize existing media.
  • Ability to work in a creative and collaborative environment, with a strong respect for brand identity.
  • Analytical mindset, rigor and autonomy in carrying out assignments.

 

YOUR APPLICATION

Send your CV and cover letter to talent@samaya-equipment.com